The celebration of all things genderfluid and all varieties of sodomy tends to emanate from the American university system. Because professors tend to work feminism, queer theory, and gender theory into as many subjects as they can, genuflecting before these theories is a requirement for graduation. Failing to show sufficient respect to sodomites, cross-dressers, and self-mutilators is grounds for expulsion.
This selects for people who are at least able to demonstrate tolerance for these strange minorities. The people who can tolerate identity politics gain favored access to government work, corporate jobs, and other functions that reward them with money and social status. Through this process, believing in queer theory becomes high status, because its believers have status.
It’s impossible, then, to attempt to make those beliefs low status, because they are beliefs held by high status people. The way to change the status structure is to displace the people who hold those beliefs from their position of status.
Anything else confuses cause with effect. The cause of the belief being high status is the power and status held by the people who hold the belief. The belief is just a convenient cudgel to use against challengers. It’s not an entirely arbitrary cudgel, though, because it also causes major negative side-effects to the culture which elects to elevate it.
One of the reasons why we have seen such growth in the influence of these boring, convoluted, and disgusting academic theories is because of this selection effect. As universities have grown their enrollments and inflated their tuition fees, the value systems that they espouse have become more influential and resonant within corporate and state power structures.
Advertisers respond to this phenomenon — they are pursuing the affluent and powerful demographic. That same affluent, influential, and powerful demographic has been preselected to be at least tolerant if not fanatical about cultural Marxism. The creatives are not conspiring to teach the word of Adorno to an innocent population — they went to college, learned queer theory, and are trying to reach the affluent part of the population who have also been initiated into the high status culture of ugliness.
If they did not at least learn to conceal their disgust, they were probably not able to make it through university, and that puts substantial barriers in front of anyone seeking white collar employment.
Similarly, the TV script writers are not bringing plots of tween boys kissing to a population that believes it to be sinful. They’re bringing it to the relatively wealthy people who already believe that it’s a higher expression of love than problematic heterosexual romance.
Cultural conservatives tend to fight on the wrong terms, believing that superior arguments and tradition can win out over raw power.
Power determines which values can be enforced by violence and social sanction. It’s not the other way around. To change the value structure, you need to weaken the people and the institutions that they control.